These days it seems like almost everyone and their dog is starting something online, and it can be difficult to stand out and be seen in such a crowded space.
It’s so easy to fall into the trap of wanting to mimic big-time bloggers like Pat Flynn and Corbett Barr who are totally killing it online.
But if you look closely at why they’re doing so well, you’ll notice a trend. Not only are they smart business-wise, but they’re totally and truly themselves.
Like I talked about in How To Figure Out Your USP And Attract Crowds Like The Leaning Tower Of Pisa, your USP (unique selling proposition) is what sets your brand apart from everybody else – the pieces of you that make you exactly as you are.
When I first started blogging, after being in the corporate world for eight years, all of my posts were chock full of corporate speak that makes me absolutely cringe now.
But after I figured out the core of what makes a brand resonate, my business took off.
How can you ensure you and your brand stands out online amidst all the noise?
In this video, you’ll learn:
- What the essence of your brand should truly be
- How to maintain consistency across all social media platforms in your brand
- Why you should never censor yourself
- Why people started resonating with my brand
Can’t see the video player? Watch it on YouTube.
Also, check out these articles for more tips:
- How to Figure Out Your USP and Attract Crowds like the Leaning Tower of Pisa
- Why Nothing Compares to You
- How to Build Your Business Brand Using Your Sassy Personality and F-Bombs with Ashley Ambirge
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Tell me one quirk you have that makes you stand out in business in the comments below and you can win a copy of my Suitcase Entrepreneur book!
PS. Come join me on my book tour. Click on the links to register: I’ll be in Los Angeles on Saturday July 20th and Vancouver on August 7th