Peter Shankman, founder of the valuable, simple and painless press service Help a Reporter Out (HARO), believes adamantly in two ideas. 1.) Life should be fun, so work should be…
Keeping up with promoting your business while traveling can be tricky! If you’re anything like the Suitcase Entrepreneur’s very own Natalie Sisson, you spend a LOT of your time traveling…
We all have a dream. Some grand vision we’d love to see come to fruition one day. Something that scares us, compels us and energizes us at the same time….
Listening to the amazing Diana Krall crooning her smooth jazz tunes today I couldn’t help but smile at her opening lyric: “I only want what’s the best thing for you,…
I found it amusing to see an email in my inbox this morning from, none other, than GoDaddy. In case you missed it, Bob Parsons, CEO of GoDadd,y created quite…
This is the second post, in follow up to The First 10 Steps to writing a non-fiction book by Jo Parfitt, a writer, author, speaker, teacher, mentor and publisher who specializes in…
This is a guest post from Amy Harrison who followed her exact steps to impress me enough to publish this! She practices what she preaches. Enjoy. The Internet has allowed…
Apparently crossing the English Channel in a dragon boat in 2007 and smashing the previous Guinness World Record is not as important as Charlie Sheen gaining the most Twitter followers…
If you’re an entrepreneur or small business owner doing your own PR, you may be terrified of making the wrong moves. If you’re fearing doing your own PR because you might face a grumpy reporter or be rejected by a blogger, chances are, you are stuck and not trying to get any publicity at all. Getting buzz outside your sphere of influence means you need to step out of your comfort zone and reach out to people who don’t know you. Like reporters and bloggers. Here are 3 mindsets you can develop for successful DIY PR for your business.
