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Toolkit Time #5 Manage and Monitor Your Brand on Social Media Using Nutshell Mail

By Natalie Sisson ·

Heads up: this post is from 2011. The ideas hold up, but some tools, prices and links will have moved on since. For Natalie’s current work, head to NatalieSisson.com.

Another week and another discovery of a great online tool – #5 in Toolkit Time  to be exact. In this Business Improvement series I bring you a short video every week introducing a new online tool to add to your business toolkit and armory.

The point is to make you more your business more savvy and streamlined, and to save you time and money too.

Introducing Nutshell Mail

I’m on a social media roll this week after showing you how to use Twitter to get new clients and make real money. Today it’s about making you more aware of all that’s being said about your brand and company on the social networks you use.

I know it can get overwhelming so I think you’ll like this tool a lot. In a `nutshell’ – ok yes you saw that one coming – this groovy free service provides you with an email summary snapshot of what’s going on in your social media world.

You simply add the social media accounts you want to monitor and what things you want to keep an eye on – status updates on Facebook, who’s following and unfollowing you on Twitter and what LinkedIn group activity is going on. Set a limit on how much you want to see- e.g up to 5 or 20 of each category.

Then just select how many times a day you want this update – may I suggest once! Anyway this short video shows you how I use it and how easy it is to get set up and what your email looks like when it reaches your inbox.

Let me know what you think and share the video if you like it.