3 Ways To Speak The Language Of Your Customers Like They Do In Montreal [Video]

Source: Natalie on Pinterest

Montreal is both Continental and Canadian, old and new. Take in the culture, sit on a giant toilet roll (see top middle photo above) and understand how they use their dual language society to communicate loud and clear.

Tune in for the second episode of ….

The Suitcase Entrepreneur Show

The lifestyle show for traveling entrepreneurs and those aspiring to be location independent

Brought to you every single Thursday, shot on location, with the following TWO purposes:

1. To show you another side of a city or destination from both a traveler’s perspective and an entrepreneur,

2. To give you one rocking business tip that relates to the location I’m in that you can apply to your business today. So let’s get started with …

Episode Two: 3 Ways To Speak the Language of Your Customers like They Do in Montreal

When I lived in Vancouver from 2008 to 2010, many of my friends suggested that I’d really enjoy Montreal because `it’s like a touch of Europe’ in Canada, and it has so much culture and energy.

I finally got to visit the largest city in the Canadian province of Quebec this year during a very hot July**.** I was immediately greeted by friendly locals from the minute I jumped off the train.

So Montreal is actually an island, and the city center sits at the base of Mount Royal Park, which incidentally was designed by Frederick Olmsted, the same person who conceived Central Park in New York City.

If you haven’t already, watch Episode One on How To Hustle Like A New Yorker And Get More Business Now.

Some of the major attractions within the city are an environmental museum, insectariums, a museum of fine arts, a museum of contemporary arts, an amusement center, casino and large botanical gardens.

I visited a ton of them on foot with my fantastic host and tour guide, local Sandy Sidhu. We sweated it out on a hot, sunny day checking out St Joseph’s Oratory, Mount Royal and a visit to McGill University campus.

After lunch in the ‘underground city,’ we strolled around Old Montreal and the Old Port and topped it off with cocktails on the terrace at Hotel Nelligan (and got caught in a thunderstorm and torrential downpour).

I was a little worried how I’d get on as Montreal’s official language is French, but I soon found out they kindly speak English to Anglophones (yes that’s the term they use to label us), and I had no problem at all being able to communicate with them.

What fascinated me most though, was that here it’s not uncommon to switch languages mid-sentences, or to start in English only to finish in French, because you realize the other person will ‘get it’ better.

You quickly learn that in Montreal they use their language depending on your level of understanding – that’s a smart move that we can apply in our own businesses.

Watch the video to learn how.

Definition of communication:

Here’s Urban Dictionary’s definition – be prepared to take note:

“Person A emits verbal tones in the form of sentences while Person B utilizes sense of hearing to transmit exact words to brain which in turn, re-creates the sentence to fit their own agenda and re-emits into a new and improved, yet rarely accurate, statement.”

“What are the chances of us getting together, say 1 in 100?” He smiles.
“More like 1 in 1,000,000.” She grimaces.
“So, you’re saying there’s a chance” He grins.

My definition: Communication in business is the art of telling people exactly what they want to hear

Click to share this tweetable. That’s what today’s video is all about. How to communicate what you do to your customers and make sure they not only understand you, but they want to work with you.

If you want to learn more about attracting red carpet clients straight to you, open this article up in a new tab.

Too often we get caught up in corporate speak, trying to sound professional, and we forget about speaking plain and clear about what we offer, why that matters and why people should care.

Three Ways to Speak the Language of Your Customers:

Watch this second episode to get three practical ways you can communicate like a pro and tell people what they need to hear so they buy your products or services!

PS. In the video, I mention three tools to get the answers to your questions:

Survey Monkey, Pop Survey and Google Forms 

In the comments below, tell me what one thing you will do today to communicate clearly with your potential customer.