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Daniel Faggella started his first brick and mortar business during his undergraduate years at URI, which was a martial arts gym in a town of 8,000 people.
He was constantly thinking on how he could increase his revenue, given the limited number of people in the town and managed to get 80 members paying him $18K per month.
But he realized early on that in order to grow his gym customer based he had to focus on conversion to grow his small business.
After he sold his business at age 25 he moved his attention to an e-commerce venture,TechEmergence LLC, and startup marketing with CLVboost.
He’s now built a very successful online business using his martial arts skills and email marketing strategies to apply the same strategies earns him $57,000 a month in recurring revenue by selling martial arts training videos.
He’s been so captivated by the power of psychology and persuasion and what makes people take action, that he founded Sentient Potential, dedicated entirely to the ethical implications of cognitive enhancement and the intersection of technology and psychology.
In 2013, he authored his first book on emerging technology called, “Explorations into the Philosophy of Transhumanism: A Lens to the Future Through the Thinkers of the Past”, where he interviewed modern experts on thinkers like Aristotle, Emerson, and Epictetus and framed modern trans-human ethical concerns in light of ancient thought.
In this interview, Daniel shares his expertise on email marketing, sales funnels and automation and we go into a lot of geeky detail that I think you’ll love!
Listen to this episode
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What you’ll learn in this podcast:
- Daniel’s approach path from brick and mortar to online success
- The key lessons he learned in year one of his business that transformed how he approached his future ventures
- How Daniel applied and mastered the art of email marketing and sales funnels
- Ninja tactics to apply to your email list building and online marketing
- The No #1 autoresponder you absolutely must have
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Want to master the art of email marketing and learn ninja tactics to build your list? Tune in to my IV w @danfaggella
Key resources:
- How to Balance Multiple Projects and Build Your Email List with Nathalie Lussier
- Why The Money Really Is In The Email List
- CLVboost works with small businesses to help them realize their growth potential by maximizing their existing marketing automation solutions.
- Check out Sentient Potential and TechEmergence
- Scienceofskill.com – A resource for Lightweight Brazilian Jiu Jitsu Grapplers.
- InfusionSoft is the solution to turn your business into a serious and sales and marketing machine.
- Daniel’s book: Explorations into the Philosophy of Transhumanism: A Lens to the Future Through the Thinkers of the Past
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in iTunes by JennLocke from USA
Natalie’s podcast is the perfect tool to propel online entrepreneurs into crazy success. Her show is conversational in tone, yet provides hardcore business lessons.

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