Amy Porterfield is a powerful social media strategist and co-author of Facebook Marketing All in One for Dummies. She’s also built an impressive business based on becoming an expert in a very popular niche and in this podcast she shares her tips for using social media to make your small business thrive.
Amy’s entrepreneurial spirit stems back to her father who instilled the message that being your own boss was the only path to freedom. Even though he loved his job as a fireman, he explained that freedom was waking up excited to work for yourself on work that you love and create.
And so Amy ventured out to start her own business after gaining experience working for several bosses. One of these was the Tony Robins, a world famous Peak Performance Coach and one of my personal heroes.
Amy worked directly with Tony for over 6 years in the field of content development for his personal development business. She learned how to turn Tony’s inspirational ideas into audio and visual products.
This was a stepping stone of learning behind the scenes of how to develop product content, marketing campaigns, and helping with product launches of $10 million. She took that knowledge to launch her own business a few years back which came about through strategic networking.
After attending BlogWorld she was introduced and offered to co-author Facebook Marketing All in One for Dummies. She now focuses on coaching for small businesses and entrepreneurs on how to use Facebook for online marketing to leverage leads into sales.
Listen to this podcast interview with Amy Porterfield to learn:
- The benefits of investing in a Coach or Mastermind for clarity, guidance, and accountability
- How any work experience you have had can prepare you with key skills you can apply to launching your own business
- How focusing on a specific niche can bring more opportunities to your business than you ever imagined
- Key tips direct from her expert training on using Facebook advertising to target your ideal audience
- A peek into the new Facebook feature: Facebook offers
- How webinars can be used as an incredible promotional tool to grow your business and your list